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How to Combine Shipping Tags with Other Tools

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Below are practical campaign ideas you can implement using [PWP] and [FREESHIPPING] together with other Boxify tools.

1️⃣ PWP + Free Shipping Threshold Strategy

Section titled “1️⃣ PWP + Free Shipping Threshold Strategy”

Encourage customers to buy more regular-priced items before adding PWP items.

  • Main products: No tag
  • PWP add-on products: Add [PWP]
  • Free shipping threshold: RM100

Customer must spend RM100 on normal items to qualify for free shipping. PWP items will not count towards the threshold.

✔ Increases core product sales ✔ Prevents customers from abusing low-priced PWP to reach free shipping ✔ Protects margin


Use one featured product to trigger free shipping for the whole order.

  • Add [FREESHIPPING] to selected hero product
  • No need to adjust global shipping rule

If customer adds this item to cart, entire order becomes free shipping.

✔ New product launch ✔ Overstock clearance ✔ Limited-time promotion ✔ High-margin item push


Reward VIP members with special free shipping items.

  • Create VIP tier
  • Assign special keyword for VIP item
  • Add [FREESHIPPING] to that item

Only VIP customers are informed about this item. When they order it, entire order gets free shipping.

✔ Makes VIP tier meaningful ✔ Encourages VIP upgrade ✔ Creates perceived privilege


Drive urgency.

  • Flash Sale product
  • Add [FREESHIPPING]
  • Time-limit the campaign

✔ Double incentive (discount + free shipping) ✔ Higher conversion rate ✔ Strong live-selling push


Encourage repeat purchase using store credit.

  • Customer uses credit
  • Add [PWP] items as optional add-on
  • Free shipping threshold still applies to normal items only

✔ Encourages credit usage ✔ Maintains shipping rule integrity ✔ Increases average order value


TagBest ForEffect on Shipping
[PWP]Add-on dealsExcluded from free shipping calculation
[FREESHIPPING]Featured promo itemsMakes entire order free shipping

Use [PWP] when:

  • You want controlled add-on promotions
  • You want to protect your shipping cost margin

Use [FREESHIPPING] when:

  • You want strong conversion trigger
  • You want to push a specific SKU
  • You want simple campaign logic

During live sessions:

✔ Announce “Add Item A for Free Shipping!” ✔ Combine with limited stock ✔ Use timer urgency ✔ Highlight the shipping savings clearly

Shipping savings often convert faster than percentage discount.